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June 7, 2015

Let’s set the scene… Indianapolis in the 1890s: Due to recent technological advances in printing, Indianapolis newspapers are suddenly able to efficiently print cartoons and illustrations on every page. These become popular features for entertainment and reporting, and subscribers are delighted. […]

Sunday Ads: Button It!

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March 29, 2015, 3 Comments

Colonel Mustard… in the Library… with a Button Hook. Wait. What’s a button hook?  Long before the invention of spandex and Velcro, ...

Sunday Adverts: Keeping Indianapolis Beautiful

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March 15, 2015, No comments

Let’s Face It Around the early 20th Century, there was a developing beauty industry in Indianapolis. And, as the whole country emerged from the ...

Sunday Ads: Raggedy Indy

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March 8, 2015, 5 Comments

A Sweet Little Raggedy Doll and a Sweet Little Raggedy House at 537 N. Tacoma Avenue Raggedy Ann Once again, eBay serves as the source of inspiration ...

  • Sunday Ads: Hot Product
    March 1, 2015, 6 Comments

    Conquering winter has been more than a pastime in this region throughout all of its human history. One Hoosier made it his passion. The Cast Iron Stove Many of us lick our lips at the thought of waking up to a farm-style […]

  • Sunday Ads: Beef Tea for Beefcake
    February 22, 2015, No comments

    Perhaps you knew that Beef Tea was as popular as Darjeeling or Earl Grey in Indianapolis around the turn of the last century. It was news to me. Indeed, bouillon, a “concentrated protein beverage extracted from the essence of beef, ...

  • Sunday Ads: Measure of Success
    February 15, 2015, 2 Comments

    The Joseph T. Stokes Pharmacies – 226 N. Meridian Street – 607 Hume-Mansur Building  As the Encyclopedia of Indianapolis tells us, the first pharmacist in the territory was undoubtedly a native healer, dispensing comfort and ...

  • Sunday Ads: We’ve Got You Covered
    February 8, 2015, 6 Comments

    Do-It-Yourselfer… Prior to the 1840s, this is how the world worked:  If you wanted to mail something in an envelope, you had to make it yourself. It wasn’t until 1840 that a Brit by the name of George Wilson patented […]

  • Sunday Ads: Loveliest Logo – Dauner Coal
    February 1, 2015, 4 Comments

    Dauner Wholesale Coal and Coke Company Bituminous coal has been one of Indiana’s most valuable natural resources since its discovery along the banks of the Wabash River in 1736. These resources began to attract industry around 1804, w ...

  • Sunday Adverts: The Postcard From Nowhere
    January 25, 2015, 3 Comments

    A Vintage Advertising Curiosity Researching old advertisements can bring on a serious case of the WhatTheHecks!? Take, for example, this early advertisement by the Indianapolis Polar Ice & Fuel Company, featuring illustrations of three ...