Sunday Ads: Goodbye City Life!

Written by on October 30, 2016 in Sunday Ads - 2 Comments
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This 1958 ad promises all of your favorite stores without any of the hassles. (Courtesy Indiana State Library)

This 1958 ad promises all of your favorite stores without any of the hassles. (Courtesy Indiana State Library)

Business:  Glendale Shopping Center

Date of Ad:  December 2, 1958

Location:  Keystone Avenue and 62nd Street

Years of Operation: 1958-present

Notable: Even though it’s only Halloween, shoppers around the Circle City will notice Christmas decorations beginning to pop up. In 1958, a new way to buy promised shoppers all of the finest stores in town without any of the hassle. The 500,000 square foot Glendale Shopping Center featured L.S. Ayres, Blocks and a host of other stores surrounded by acres of asphalt insuring a parking spot for everyone.

Additionally:  Glendale thrived through the 1980’s. Times began to change in 1987 when a merger with Lazarus ate up the local Block’s department store chain. Lazarus already had a store at the nearby Castleton  Square. In 1993, Ayre’s opened a new store at Castleton, essentially making Glendale an older and smaller shopping option. When Lazarus left in 1999 several ill-fated remodeling attempts were made, but the center still lacked shoppers. In 2006, the center mall courtyard was demolished leaving the former Ayres (now Macy’s) and Block’s (Now Target) as stand alone stores. An outdoor “lifestyle center” component was also added. Glendale remains a convenient shopping destination for folks on the north if not the mega destination it once was.

The inside of Glendale in the 1970's. In 1969 Glendale enclosed its courtyard to remain competitive with the Lafayette Square Mall which had recently opened on the northwest side. (Courtesy of Evan Finch)

The inside of Glendale in the 1970’s. In 1969, Glendale enclosed its courtyard to remain competitive with the Lafayette Square Mall which had recently opened on the northwest side. (Courtesy of Evan Finch)

A souvenere ashtray celebrating the opening of L.S. Ayres at Glendale in 1958. (Courtesy eBay)

A souvenere ashtray celebrating the opening of L.S. Ayres at Glendale in 1958. (Courtesy eBay)

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About the Author

An avid runner who enjoys daily jaunts throughout Indy's historic neighborhoods, Jeff deeply appreciates the detail and workmanship of old architecture. So much so, that he lives downtown in a restored historic building. He also works downtown as a manager of a not-for-profit that promotes globalization throughout Central Indiana. In a past life, Jeff worked in the hospitality industry and may one day pen a book about the ridiculous things people do while staying in hotels. Stay tuned.

2 Comments on "Sunday Ads: Goodbye City Life!"

  1. Scott Wagner November 2, 2016 at 9:27 am · Reply

    Thanks for the great article on Glendale. It was a favorite destination of my moms through the 1960’s and as a kid I loved going there too. I last saw it in the late 1970’s, when it still had some of its glory days left.

  2. Nancy Paul November 20, 2016 at 11:54 pm · Reply

    I had the honor of working as a Visual at L S Ayres in the 1980’s. When retail was still “Grand”……

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