This Sunday ad from 1966 targets the “back to school” crowd. Who doesn’t want to dress to impress for the new semester?
(Image: Indiana State Library)

Business:  Harry Levinson

Date of Ad:  August 18, 1966

Location:  Downtown, Northeast corner of Market and Illinois

Years of Operation: 1905- 1995

Notable: Many can probably still hear the radio jingle “Harry Levinson is the place” in their head to this day. The Indianapolis men’s clothier was the place to stock up on the latest fashions for the preppy set for generations. The business, founded by Harry A. Levinson, specialized in men’s hats when they opened at 37 North Pennsylvania Street in 1905. By the 1920’s the company featured four downtown outlets, incluingd their flagship store at the busy intersection of Illinois and Market Streets. The company opened outposts at all of the suburban shopping malls and ballooned to 114 mid-western locations. By the 1990’s, men’s discount retailers took over the market and the company declared bankruptcy. Unable to find a willing buyer, all of the stores closed in 1995.

Additionally:  Harry Levinson reappeared for a brief time in the early 2000’s. They opened a warehouse in the 400 block of South Illinois Street but their primary focus was e-retail. Unfortunately, the venture proved to be a few years ahead of its time and Harry was again offline by 2002.

This 1938 image shows the downtown flagship store located at Illinois and Market where Market Tower now stands. The store was a few doors south of the Lyric Theater (Courtesy Bass Company photo collection, Indiana Historical Society)

This 1938 image shows the downtown flagship store on the northeast corner of Illinois and Market where Market Tower now stands. The store was a few doors south of the Lyric Theater (Courtesy Bass Company photo collection, Indiana Historical Society)

A dapper Harry Levinson hat

This matchbook from the 1950s shows the company prided itself on their quality men's hats.(Courtesy eBay)

This matchbook from the 1950s shows the company prided itself on their quality men’s hats.(Image: eBay)

You may still come across the Harry Levinson logo inside men’s hats at vintage shops or eBay.