By 1950, Fabien Sevitsky had led the Indianapolis Symphony Orchestra for thirteen years.  Under his direction, the symphony grew to the international prominence it still enjoys today.  To cultivate the public’s interest in the Indianapolis Symphony Orchestra, Sevitsky took the symphony on the road, performing around the United States for radio broadcasts and major label recordings with famous soloists.  Sevitsky stepped down as conductor a short time after this ad, in 1955, however, his influence still remains.