Circa 1890’s, a Victorian era trading card for the Model Clothing Company–one of the big dry goods stores of that time. Before magazines and their unrelenting hundreds of ads were ubiquitous.
Sunday Adverts: Model Clothing Company Trade Card
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I have noticed the following in many historical advertisements, which would appear quite odd today. In the past, if a business’ space covered more than one address as designated by the city, they listed all of those addresses in their advertisement as in “18, 20 & 22 South Pennsylvania St.”.
Today, we would list only one address and probably the “roundess” one as in “20 S. Pennsylvania St.”.